Our Services
Content & Organic Channels
Once the website is in place, the business needs to stay visible through the channels its
target customers actually use, while building awareness and trust over time.
How We Can Help
001 Social Media Marketing (SMM)
Select platforms based on the target audience, such as:
• TikTok
• Xiaohongshu (Rednote)
• Other relevant platforms
• Optimize social profiles
• Develop a content calendar
• Define content themes and pillars
• Create static and visual content
• Create short-form video content
• Publish content
• Respond to comments and direct messages within the agreed scope
• Track content performance
002 Content Marketing
Build content around the expertise your business genuinely possesses.
Examples include:
• Blog articles
• Industry guides
• Buying guides
• FAQs
• Case studies
• White papers
• Videos
• Social media content
• Interview your team and subject-matter experts
• Extract and organize product knowledge
• Compile common customer questions
• Produce articles and case studies
• Write video scripts
• Repurpose one core piece of content across multiple channels
Content Repurposing: One Core Asset, Multiple Uses
For example, one in-depth guide can be adapted into:
Long-form article LinkedIn post short video FAQ email sales collateral → → → → →
This improves content production efficiency.
Key Deliverables
Content strategy, content calendar, articles, case-study pages, visual posts, short-form
videos, video scripts, downloadable resources, social media assets, and publishing plan.